Industry News

Accenture snaps up cloud consultancy Olikka

Accenture has snapped up Melbourne-based cloud consultancy Olikka for an undisclosed sum, continuing an acquisitive trend over the past year-and-a-half. ...

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From CMO to CEO: why leadership is about context, ...

In the second installment of his CMO ot CEO column, Paul Evans muses on the leadership lessons marketers can bring ...

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Infrastructure is everywhere — and so is your data

This article originally appeared in Issue 10 of IT Pro 20/20, available here. To sign up to receive each new issue in ...

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Does market research need to ‘loosen up’?

Market research may have an image problem. From clients who misunderstand what research is for, to those who think they ...

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4 Free Online Cyber Security Testing Tools For 2021

Set of must-have online security tools that we believe may make a real difference to your cybersecurity program and improve ...

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How do you solve a problem like... finding new ...

Each week, we ask readers of The Drum, from brands, agencies and everything in between, for their advice on real ...

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