3 Key Factors Driving True CX Transformation


Customer experience has been a permanent strategic priority for most CEOs and CMOs over the last 20 years. And, in the aftermath of the global pandemic, 89% of organizations now say customer experience transformation is KING.

Federico Selle, Principal | Solutions Consulting at Medallia discusses how customers now expect experiences that exceed their expectations no matter where, how or when they interact with your brand. With an increasingly complex mixture of channels, touchpoints, products, and services, compounded by shifts in customer behavior and preferences; how do organizations best set themselves up to deliver customer experience transformation and gain market share in 2022 and beyond?

A masterclass from our CMO Summit at Syon Park, London on October 20th, 2022.